Another year is coming to a close.
How did it go? Did your busy grow? Did it stay the same? Did you launch? Were you happy?
Perfect time to take stock of all the things in your business and life that happened. The good and the bad.
Because I always look for the lesson in whatever challenges me and my wins too, I sat down and thought of the biggest ones from 2015. They are likely not the first or last time I have talked or will talk about these lessons…
Running a business requires constant, ongoing improvement. So, here’s what I was reminded to improve every year. Again.
If you’ve ever wondered why you aren’t making a bigger splash, more money, growing at the pace you think you should, you might need to learn some of these lesson too. Read the full post here:
You’ve got this launching thing down.
You did your first product launch – not a lot of sales, but your list grew, you’re getting rave reviews about your program. You done good.
You are excited – a little pumped – and extremely proud of yourself. You feel like finallyyyy “you get it”.
But you’re feeling something else too.
You keep thinking, “I’m supposed to do this again?”
How are you supposed to turn back around and do another one? I mean really?
Another one? This year?
The emotional rocking that happens during a launch can’t really be understood until you go through it. Putting yourself out there, putting your energy into a launch, being open to that success or failure. It’s draining on so many levels.
And – if it’s draining for you – it’s draining for your customers too.
But you can avoid launch exhaustion easily.
With what I like to call – A PLAN. (shocker, I know!)
Spend any time on social media, reading blogs, going to webinars, listening to business summits and you’ll hear one thing over and over.
You’ve got to outsource to grow.
And the idea is fine - it’s true. You need to delegate many things in your business.
But there are others who prefer to go it alone as long as they can - until they literally MUST hire people to help them.
Is this the wrong approach?
I say no...and maybe yes.
Today’s episode of the Fearless Launching show, I talk about three different paths you might choose depending on how new you are to business, your budget, your time frame and your experience with launching.
Hopefully, by the end you’ll know whether you’ll do it all alone, hire out completely, or take my third preferred option.
I’ve joined forces with one of my business besties Alexis Giostra today…and we’ve been talking lately about the year coming to a close.
We know that if you’re like us, you’re thinking about ending the year on a high note, saying thanks to your audience and supporters, and making some more revenue for your business.
Now, I know Alexis is the queen of executing ideas…the way she can turn those ideas around is insane! Truth is – I think the reason why it’s so easy for her are the secrets I’m going to share with you today.
We are constantly throwing ideas back and forth about sales, marketing, content creation…and it turns out we were both mulling over holiday promotion and launch ideas. So, today’s post is a bit of a crash course in some of the secrets of all those holiday promotions you see.
Plus – it answers a question I get all the time – is there ever a bad time to launch? Like the holidays?
Read the post and check out the download here: http://www.annesamoilov.com/successful-holiday-launch/
Ever thought of creating or launching a physical product?
I have...and it shouldn’t surprise you that about a year ago I was entertaining the idea of launching a planner! After a few months of materials research, I made the decision to stop that process...and said, “nope”....I wasn’t ready to go down the road of manufacturing, choosing paper, testing, finding a printer.
Only a few short states away, my friend Briana who had been creating different types of products for years for her spa and massage clients (we’ll get into that in the episode)...was in the process of creating HER own planning system...one that included dreaming as an integral part.
She and her husband co-created the Rituals For Living Dreambook + Planner to assist people ready to transform their lives into something free, happy, and successful.
Today's episode shares the story of Trivinia Barber and how she has grown Priority VA into one of the most respect VA "boutique" agency type companies supporting online entrepreneurs. She's done this all while still working in the trenches herself with online business owner Amy Porterfield. You'll hear how she knew she had to grow, when her husband came on board full time, and why she loves being a VA in a successful business while building her own business too!
Zach Spuckler and I start talking about launching without email and spend most of our time talking about the importance of selling through connection.
As you listen to today’s insightful interview, you’re not going to hear some fancy schmancy new tactic that you’ve never heard before or a super juicy “I’ve never heard that”...and that’s what makes our conversation so important.
We talk about:
Listbuilding is one of those things you should be doing no matter if you're launching or not AND if you have an online based business.
Yes - reaching new people should be something you’re always doing...now, you can have ongoing list building activities and systems in place. That’s great. Keep those flowing.
That’s why my main focus in between launches is to keep reaching out to new people...finding new, effective ways to turn those into list building systems, and use tools like Leadpages to keep the whole thing easy for me!
So, if you’re leading up to a launch, want more of the right people to pay attention, and make more sales, today’s episode is for you.
Check out the main show notes over at: http://www.annesamoilov.com/build-your-list/
What's your launch style?
Do you things the same every single launch? Shake it up? Do you use webinars?
If you haven't launched yet, then maybe you don't know!
In today's episode I'll share 7 models for you to dig into and pick/choose the elements that are right for you, your specific personality/strengths, and your business.
-Make sure to check out the PDF worksheet available on the post notes page at: annesamoilov.com
If you've ever planned a launch, you know how easy it is to get so focused on the project that the rest of your business gets put on the back burner. By adding recurring revenue streams to your business, launching becomes less stressful. You'll establish ongoing streams that support your growth, allow you to launch without having the worry that you're putting all your eggs in one basket. You'll be building a much needed foundation for your business simply by focusing one or two ways of generating ongoing recurring sales.
See the full show notes at: annesamoilov.com
Today, we’re continuing this conversation about working with people and why I believe if you have a clear way to communicate, collaborate, and invest in these people is so important.
There’s a better chance you’ll have a smooth running team during your launch and keep them long after!
And man, it takes forever to find those people, sometimes longer than we expect, right? So, let’s keep people once we find them!
In this episode I talk about:
Making that first investment in your business and hiring someone to help you
How to hire people and why it’s critical to get on board the hiring someone
Why even when you’re not creating something for sale, you still need help
What to do when you’re onboarding new hires
3 ways to stay on track with your team
Tools to help your team collaborate and communicate better together
Plus you’ll find out why you can start all of these practices even if you don’t have a team yet...because really the habit, the system, the ritual only becomes easier to share with new people if you’ve got it together.
If you’ve been hanging around Periscope and on any of my latest scopes, then some of what I share may sound very familiar to you--since that’s what I’ve been talking about for the past week as I prep for a an all-new class I’m teaching on Training Your Launch Team.
How do you grow your business?
We hear about strategies to market your business better, building funnels that convert people into customers…
We know that we have to build our list, build the relationship with the people who sign up for our various free resources.
But what about team culture? Is it possible that the culture we create just by who we hire and how we work...can that lead to business growth too?
Ask companies like Zappos, AirBNB, and WeWork...and they’d likely answer a resounding yes.
Our guest on the podcast today is Josh Anderson who’s got experience with big development and sales teams at Microsoft and smaller, scrappier startups in the Seattle area.
Read the full show notes here: http://www.annesamoilov.com/grow-your-business-with-team-culture/
If you’ve ever struggled to get your business organized, under control, or hired a VA that you literally couldn’t figure out what/how to delegate to them, this episode is for you!
Natasha Vorompiova has helped hundreds of entrepreneurs embrace systems in a practical, customized approach. Her two main tools of choice are Evernote and Asana. These also happen to my favorites too!
Read the full show notes at annesamoilov.com/show
In this episode, we speak to Fearless Launching scholarship winner Vanessa Chase about how she applied the simple, back to basics lessons in Fearless Launching to her own launch and managed to triple her launch goals!
The one thing she attributes to the success is really something she tells her own students to do, so knowing this, she dove in, did the work, and was able to surpass her modest goals for the launch.
Dive into her story and make sure to head over to the full show notes and how to contact her over on the blog: annesamoilov.com
Today's post shares some of the most common battles we fight or challenges you might face as an online entrepreneur.
Most of these battles happen on the inside, but can be managed when you let go of the fight, stick to a set of tools instead of constantly switching, and getting the right support!
Read the full show notes over here: http://www.annesamoilov.com
Today's SHORT episode talks about breathing new life into a neglected product. If you create online or digital products, when do you bring them back or keep them gone? This is especially relevant right now for me as I have re-discovered and gotten super excited about my White Space Solution ebook. Take a few minutes to listen now!
Visit all show notes here: http://www.annesamoilov.com
Whether it’s working out, taking classes, writing, running your business, everyone’s got a slightly different style of working and learning.
I know that for the most part I love to work in solitude and then peek my head out when I’m done to get the next step. Some of the best online learning experiences were ones where I had to show up every single day, though…
I’m curious now about your audience. How do they like to consume your content? Where do they consume it? Do they want to do it at their own pace, in the dead of night, on the beach?
Or do they want the camaraderie of the group, the class, the mastermind?
Today’s episode of the Fearless Launching explores this question and shares why it’s important for you to know as you go into your next launch.
read more: annesamoilov.com
Going evergreen is something I'm hearing a ton lately from people who are creating new products, new services...the end goal seems to be making something more automated and available all the time.
If you've ever wanted to know when to go evergreen with your digital products, listen to this episode!
Listen up and read the whole show notes over on: annesamoilov.com
A behind the scenes look at the tools and tech I used to set up my new online shop but also the challenges along the way -- not your normal launch story.
Full show notes over at: http://www.annesamoilov.com/behind-the-scenes-setting-up-your-online-shop/
This quick episode shares a behind the scenes look at what happened to my website last week, what I did about it and why you should take proactive steps today to make sure you're protected during your next launch!
Full show notes at: annesamoilov.com
So, probably 6 months ago - maybe longer even - I discovered a show called The Profit on CNBC which follows host Marcus Lemonis as he helped struggling business owners turn their businesses around. I found the show by accident and it immediately took over the top spot above Shark Tank and Undercover Boss… notice a theme there?
Now, of course, I love watching and learning how businesses grow, but after watching several episodes of this show, I realized why I was learning so much. He was using a framework and repeating it to me every single time. People. Process. Product.
Here's what we cover today:
Visit: http://www.annesamoilov.com for full show notes and more episodes here: http://www.annesamoilov.com/show
You know me - I love pulling back the curtain, not just after a project or launch is finished, but literally as I’m doing something, testing something. Breaking down the how-to do it is what I do best.
So, today, I’m taking you behind the scenes of my own Instagram challenge, but decided I’d also help you create your plan for doing your own challenge.
Here’s what we cover:
The benefits to your business and your next launch of doing a challenge
All the different formats you can use to run your challenges
Why you can use a free challenge or event as your practice launch
Your before, during and after checklist
Ways to keep the whole production as low tech as possible
How and when to make an offer during a challenge
I go through a LOT in this episode and I think I may have literally sped through it quickly, so I’ve made a quick cheatsheet where I’ve even included a checklist of all the pieces I’ve created for my Instagram challenge. Use it as a starting point for your own online event.
Read the full show notes over on http://www.annesamoilov.com
In today’s episode, I’m sharing the exact strategies I’ve used and will use again to make sure my business survives the summer.
If you’re a mom, a dad, someone who just loves summer and finds it hard to work this time of year, you’ll love this episode.
Here’s what I have to say about it:
Why you can create a new consistency anytime you want (summer is great for many reasons)
What I consolidate to make it easier to work wherever I am
Why creating scheduled work shifts will help you schedule less
How to make sure your expectations match your output
Why summer revenue really goes down in the summer
Full show notes over on annesamoilov.com/show
You own a business.
Maybe you have a team. Maybe you don’t.
If you’re making money from your business, you’ve got customers.
With all the challenges of running an online business the biggest one I can think of where people get in trouble and the reason why your business goes downhill are those related to your leadership skills.
So, if you have a business, plan to make money, want to build a community, and perhaps eventually have a team to help you run everything, then you are on the path to becoming a leader.
...Whether you like it or not.
That said, many people start businesses without having much practical experience in a leadership role anywhere in their life.
We’re thrown into the role of boss without a day behind the wheel ever!
So today’s episode covers some of the things you need to consider and be aware of as you set off to start, finish, deliver, launch...and take very intentional action every single day.
Read the full show notes over on: http://www.annesamoilov.com