Today’s episode features Hilary Rushford - style blogger, stylist, and now entrepreneurial guide + strategist...and author!

This lovely has so much energy and insight to give, even seasoned business owners have something to learn here.

What I think I like most about Hilary is her story and how real it is--the journey of discovering the corporate life was not for her and how she went on a mega self-learning business school pilgrimage to figure it all out.  She's driven, smart, and really funny too!

Here’s what you’ll learn in this episode:

• How to and how to NOT launch a book
• How far in advance did Hilary started prepping for the launch
• The exact launch team that evolved during the launch + who she wishes she would’ve hired first
• Why she chose to do an interview series + a blog tour as her prelaunch content
• What she’d do differently if she could do it again
• The types of products she sells + how she manages to serve two often different audiences
• And...we crack the case and share our favorite brands (clothes, people) and why

Today’s show features entrepreneur Jessica Kupferman, podcast, mom, funny lady…and word of warning - we always have a ton of fun together, interrupt each other and generally like to make a joke if things get too serious.

She's obsessed with podcasting and sharing why your business needs a podcast... and specifically why more women need to do podcasts!

Here’s what goes down:

• Jessica shares how she produces two shows per week (maybe more by the time this goes live!).
• An impromptu brainstorm how to make the content workflow easier.
• I also share my results with the podcast + she gives me a few tips.
• How to be an introvert and still manage to talk to people all day long.
• Find out what’s changed in her business over a full year of podcasting.
• Why podcasting is so cool for building an audience of people you don’t know already!
• Why we need more women podcasters!!

And you’ll hear Jessica go off on delegating, being interviewed, and helping me create the officially first NON-CLEAN interview, so grab your headphones for this one.