Today I'm sharing a mantra that I created over 10 years ago when I wrote/launched my first product - The White Space Solution ebook.
Scroll down to get a reserve a free copy of the latest edition - free from now through April 2020.
Have you ever felt squeezed in your life or business? Unable to move? Completely stuck?
If you're reading this around the time I'm publishing this, then there's a good chance you do feel this way...we're all connected by that global issue of being stuck at home, paused in our work, maybe looking to start something new.
If this is you, I get it. Sometimes it can be a challenge to set yourself free or move at all.
Over 10 years ago now, I launched my very first book called The White Space Solution...and recently I took it back out to look over the concepts, see if I could apply it to the crazy global situation happening right now.
Because truthfully, I’ve been feeling all of the feelings and this as tapped into so many parts of me that I haven’t looked at for a long time.
Life can be demanding, overwhelming, and filled to the brim with the good and the bad along with your health, relationships, work, play, children, and all those things on your to-do lists that keep getting pushed off to someday.
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Today's episode is all about how to experiment better in your business...this even applies to your launches too.
In February, I hosted a very informal Launch Love challenge...the plan was to post videos on IGTV and then repurpose those as short podcast episodes.
There were 4 main places that could have made the entire experiment more successful help me reach more of you!
Listen in as I share my honest account of the month, the challenge, and what I'm doing moving forward.
Mentioned on this episode:
Apply for the next Launch Incubator here: https://annesamoilov.lpages.co/incubator/
Download the challenge guidebook here: https://bit.ly/launchlovechallenge
Watch my free on-demand webinar here: https://annesamoilov.com/masterclass
The simple practice that makes launching so. much. easier.
Taking inventory is something you normally want to do before you start working on your launch, but in reality, you may end up discovering the inventory as you go along.
Make a list of everything you might consider something you can use for your launch.
Your inventory should consist of THREE types of “assets” - you may find these already existing in your business. *People - Includes team, affiliates, business partners, collaborators, biz besties *Content - Includes blog content, podcasts, videos, facebook lives, any content *Systems - Includes your tools, your process for doing things, even your payment process
Often people try to create everything from scratch when it’s not necessary.
Sometimes you’ll have the exact people, you’ve already created all the content, and you’re currently using all the systems you need to execute a launch.
Don’t give yourself more work than you need to do!
Time to do your own inventory right now.
Download the complete challenge guidebook now for more questions you can ask to complete your inventory: https://bit.ly/launchlovechallenge
Repurposing your content is probably the best thing in the world you can do.
Repurpose doesn’t mean a straight cut and paste...but it does mean you get to use the exact content in a different format.
Not only will this save you loads of time, but it’ll allow your best content to be consumed in different ways. And of course, this means that you get to reach more people.
Go back to your inventory of all the content assets you identified. Pick 3 things you can repurpose.
Create a new format/media version of that content.
Maybe a blog post becomes an Instagram image and post. Maybe a video becomes a blog post.
Maybe a podcast becomes content for a Facebook Live. (Yes, you’re allowed to do this!) Download your free challenge guidebook here: https://bit.ly/launchlovechallenge
Watch the video here: https://www.instagram.com/tv/B9Ue_WbJRaF/
Why we need a little notice (And Why It's Important)
People love a look behind the scenes. I don’t know of any business that can’t benefit from showing the process, a first look, or even looks at what’s being created along the way.
Now, beyond people loving to be voyeurs into the process and seeing what’s really going on...why are these so powerful?
Simple - they take people on a journey with you. You invite people to be part of the creation of what you are making for them. You allow them to be co-creators!
Download the complete challenge guidebook here: https://bit.ly/launchlovechallenge
Watch the video for today here: https://www.instagram.com/tv/B9RwVy8JZvy/
Grab the full guidebook for this challenge here: https://bit.ly/launchlovechallenge
People love a look behind the scenes. I don’t know of any business that can’t benefit from showing the process, a first look, or even looks at what’s being created along the way.
Now, beyond people loving to be voyeurs into the process and seeing what’s really going on...why are these so powerful?
Simple - they take people on a journey with you. You invite people to be part of the creation of what you are making for them. You allow them to be co-creators!