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The Fearless Launching Show with Anne Samoilov

The Fearless Launching Show is a podcast for entrepreneurs who want to bring their most important ideas to the world. My mission is to help online entrepreneurs narrow in on their most important ideas, get things done that matter, to build the life and business they dream about.
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Now displaying: Page 1
Nov 12, 2014

What makes a brand a brand? 

Is it the pretty colors? The fancy font? The pictures? The words?

Our guest today shares some tips on creating and evolving your brand that don’t require you to change the look of things and she believes that a company’s branding happens in the brain first as an experience not just by the oohs and aahs we might utter when we see a new font.

Here’s what you’ll learn in this episode:

  • How Pamela got her start (and it wasn’t online)

  • Some reassuring tips from Pamela’s first launch

  • Her simple approach to finding the right blogs to guest post and 2 big sites where she nabbed recurring writing roles

  • The only type of launch Pamela likes to do...and she does it every single time she launches

  • Pace Smith’s Tier System for launching

  • How to figure out your brand message and why it’s so important for your next launch

  • The one thing that you gotta know before you pick colors, fonts or any other type of visual styles on your website.

Connect with Pamela Wilson:

Big Brand Marketing

Posts on Copyblogger

Posts on Constant Contact

Pamela on Twitter

Pamela on Facebook

 

Mentioned on the show:

Pace Smith

Kelly Kingman

Ebook Evolution (aff)

Copyblogger

Constant Contact

Open office

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