Is your business growing or failing? How do you tell?
Where do you go for answers?
I’ll tell you where - > here! This episode features Google Analytics and SEO expert Liz Lockard.
I met Liz way back in 2012 during one of the first rounds of Fearless Launching.
I was eager to get her on the show because I’ve been able to see her grow from a consulting business only to scaling her business with group training programs...literally from idea to launch and then beyond.
She’s been seen all over the web (and around Philly where she’s from) -- at LKR Social Media, Rise To The Top, Social Media Examiner and more… prepare yourself from some giggles...but in between we manage to cover a bunch of more serious and useful topics.
This episode is jam packed.
Here’s what you’ll learn in this episode:
•Tricking yourself to launch (and to do many other things)
•Why a little pig makes me so happy
•How Liz got the knack for numbers and data, and all that stuff that makes most people sick to their stomach
•What Liz thinks about trying to keep your SEO tuned exactly to Google algorith
•How to look at your data and know that your business is growing or at least on track
•What’s more wayyyy more important than watching page views
•On site and off site methods of “doing SEO” for your business website
•The #1 mistake that new business owners are doing when they try to SEO their website
We do a lot of giggling for a chat about analytics and data...so don’t be surprised, but I can assure you that we dig in deeper on strategies and tips to get you started with both analytics and SEO.
Here’s what you’ll learn in this episode:
What or Who is Edgar?
How is Edgar different from other similar software like him?
The first thing Laura did once you decided she decided to create it
How did Laura come up with the idea?
What Laura learned about the process of developing software and how it differs from creating online programs?
Plus we talk about what seems to be the growing trend of online entrepreneurs who are developing software, apps, and other non info-product-y products.
Today’s episode features Erin Stutland. I worked with Erin on her first launch of the Shrink Session workout and since then the program has grown like crazyyyyy.
I pulled Erin into the launch lair to talk about her recent amazingness launch for Shrink Session and the free challenge that blew the roof off the launch...but what we ended up talking about was how Erin’s launched other programs, changed her business over time.
We talk fear, fun, and crushing it. Enjoy and make sure to leave her a comment below!
Visit annesamoilov.com/show for more details.
Today’s episode features Hilary Rushford - style blogger, stylist, and now entrepreneurial guide + strategist...and author!
This lovely has so much energy and insight to give, even seasoned business owners have something to learn here.
What I think I like most about Hilary is her story and how real it is--the journey of discovering the corporate life was not for her and how she went on a mega self-learning business school pilgrimage to figure it all out. She's driven, smart, and really funny too!
Here’s what you’ll learn in this episode:
Today’s show features entrepreneur Jessica Kupferman, podcast, mom, funny lady…and word of warning - we always have a ton of fun together, interrupt each other and generally like to make a joke if things get too serious.
She's obsessed with podcasting and sharing why your business needs a podcast... and specifically why more women need to do podcasts!
And you’ll hear Jessica go off on delegating, being interviewed, and helping me create the officially first NON-CLEAN interview, so grab your headphones for this one.
Listen in to this episode where I share:
how long in advance of a launch to run Facebook ads
what type of Facebook ad worked best for me
how long it took to see any results
what I didn’t know that I will do different next time
the exact leads brought in by 2 types of ads
...and I’ll also share my upcoming ads testing!
Also - visit the blog for more details on the tests and some screenshots of the actual ads I used: http://www.annesamoilov.com/real-facebook-ads-results/
Today's episode features Hillary Rubin, a Spiritual Life and Business Coach, creator of the coach training program The Art of Becoming A Coach, training program where she coaches coaches to create their unique style of coaching and birth a practice they love.
Hillary's been featured in The Los Angeles Times, Yoga Journal and The Daily Worth.com. She was named one of the top 25 Women Entrepreneurs to Love in 2012 and one of the top 50 Entrepreneurs to follow on Twitter in 2013 by SheOwnsIt.com....
But let's get to the good stuff.
So, today’s episode we’re chatting with Jen Louden about her approach to teaching and how she’s created a program that dives deep into the topics of student engagement, the course creation process, and some hidden things that prevent people from sharing their goods in the first place.
Here’s what we cover in this episode:
The truth about getting people to learn
The one thing you should do every single time you start a course to get people engaged quickly
I ask Jen to expand on why less is more when you’re creating a class of any kind
How to make sure people remember what you’re trying to teach them
How to structure your course for different levels of people
The ideal process of creating a class
We’ve all been there.
It’s the morning your launch opens.
You “un” redirect your sales page and excitedly send out the “we’re open” email.
Your preloaded social media messages trickle out during that first day. You wait - hopefully for the first, second, and third sales to come in.
And maybe you get some, maybe you don’t.
But - after that initial open - and perhaps a few more emails, maybe some other “launchy” content. What do you do to make sure your launch isn’t a bust?
In today’s episode of the Fearless Launching Show I’ll be sharing 5 simple actions you can (and should take) if people aren’t buying your offering.
If “keep doing something until it no longer works” is your motto - does that mean you shouldn’t make business changes and do the same exact thing until NOTHING’S working?
At what point do you decide to change things up? Do you have to change everything?
If you’re not thinking about these questions, start today.
A launch is a series of moving parts that can get complex and overlap. Because of this - mistakes happen.
Even the absolutely flawless launch plan can end up slightly mangled.
Tech problems, systems breakdowns, team members who don’t deliver, team members that do deliver, team leaders that change their minds constantly… it’s all part of the process of launching.
Planning an online product launch is one of those things ya either love or avoid like the plague, or you just kind of don't do and then pay for later. Today - I'm going to share with you my secret launch planning mojo and I'm hope you'll nerd out with me on it.
Feeling trapped in your day job? Have a dream to break out and create your own business? In today's episode of The Fearless Launching Show, I'll answer that hot little question "How do you become an entrepreneur while you're working for someone else and without losing your mind?" In part 1 of this kick off session of The Fearless Launching Show, you will hear the story of how I spent 3 years building a business on the side while working full time for Laura Roeder and helping her build her business.
Visit the show notes over at: annesamoilov.com/1
Visit us over here: http://www.annesamoilov.com/introducing-fearless-launching-show/
Finally unveiling the Fearless Launching show...Wanna know what it's all about? Take a listen and then visit the website to find out much more:
The Fearless Launching show is all about how to narrow in and get things done that matter to you - to build the things you dream about - when the odds are stacked against you - when it feels like everything is set to derail you - when your family seems to be conspiring to block your every move.
I created this place as a way to communicate with entrepreneurs building their business who need someone to stay accountable to, who may need some inspiration on a regular basis...and who simply want current, real details on what happens when you decide to do this whole “start a business” thing.